Mozambican saxophonist MOREIRA CHONGUICA to be awarded SUPERBRAND status

Award winning Mozambican saxophonist MOREIRA CHONGUICA has been selected to receive individual recognition by Superbrands Mozambique at a ceremony to be held in Maputo on Tuesday 30 June 2015. He is the first individual in Mozambique to receive this accolade. It has previously only been bestowed on companies.

Moreira Speaking at Music Exchange 2014 –

Superbrands is the world’s largest independent arbiter of branding. It identifies and pays tribute to exceptional brands by recognising, rewarding and reinforcing leading brands from all over the world. They have launched programmes in over 80 countries including all the key global markets. These programmes aim to identify those brands that are performing above and beyond others within the market. At the heart of each programme is an independent and voluntary council of leading experts comprising individuals with a deep appreciation of the “brandscape” in the country being examined.

In a world of global commerce and competition, excellence matters above all else. Outstanding brands distinguish themselves through collaborative enterprise, creative marketing, and superior products. These are exceptional brands which stand apart, elevating themselves to the prestigious distinction of being named a Superbrand. Participation in Superbrands is by invitation only, and offered to the most outstanding brands in their field. Attaining Superbrands Status strengthens a brand’s position, adds prestige, and reassures consumers and suppliers that they are buying the best brand in its category.

“I am deeply honoured to be recognized in this way by an organization such as Superbrands. For the past ten years my team and I have worked hard to ensure that the Moreira Chonguica brand stays relevant and focused. We will continue to raise our marketing standards and pursue excellence and professionalism in all our endeavours.” says Chonguica.

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