South Africa’s premier music, film and entertainment programme. Music Exchange(MEX) returns to Cape Town between Thursday, 8 and Friday, 9 September 2016.
Celebrating its sixth anniversary, this year not only will it be within heritage month, MEX16 returns to Sun International’s GrandWest Casino and Entertainment World, to host South Afrirca’s entertainment economy indaba.
Adding weight to the now well-established and much respected conference, MEX’s most recent new inclusion the Mother City’s regional pop radio station, Good Hope FM, is the latest in a string of new media partnerships signed up and on board for this year’s all-entertainment economy emersion. Eastern Acoustics will handle all the technical production of the event and Cape Town Tourism will be actively promoting the event on all its platforms.
“We’re extremely proud to be able to return for a sixth consecutive year, with some of the most important names and talents actively invested in music and film today,” states Music Exchange founder Martin Myers.
2016’s #MEX16 is focused on excellence, storytelling, and journeys, and each of speakers will not only promote, but also punctuate the power of aural dictation.
Guest speakers confirmed already include: Samm Marshall, Sophia Foster, Derek Geddes, Lukas De Beer, Nick Matzukis, Siphokazi Jonas, Mornay Hofmeeyster, Steve Harris, Brian Mawdsley, Brandon Bakshi (BMI London) and John Fishlock, among others
Over the two days, the annual symposium of the industry strategists, marketers and musicians will get to share and engage in lectures, collaborative breakout sessions, all geared to empower, edify and entertain.
Diverse subjects covering every aspect of the African and global entertainment economy will be unpacked and shared by the very best in their respective disciplines. From the importance of arts and culture, insights into international trends, working in Africa, marketing, multi-media distribution mechanisms, right through to rights protection and how to be seen and heard in a local and global market, both cluttered with more noise than harmony – MEX2016 will deliver it all.
For more information, visit musicexchange.co.za. #MEX16
Martin Myers 
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